Three Indian agencies win Lotus Roots

Contract ("New National Animal" for Sanctuary Magazine), Taproot ("Colors of India", Conqueror Papers) and Ogilvy & Mather ("Stamps" for India Post) earned themselves Lotus Roots at Adfest 2010 in Tokyo. The category rewards ideas that strongly reflect cultural elements from the region, whether through lifestyles, customs, beliefs, or other aspects.

Other Indian agencies didn't come back empty handed, with JWT India, Leo Burnett, Publicis and Creativeland winning metals in various categories. The details are given below:

Print Craft
Taproot India - Colors of India - Conqueror Paper - Silver

360 Lotus
Contract Advertising - New National Animal - Sanctuary Magazine - 360 Lotus

Direct Lotus
JWT India - Torn Envelope - Godrej Security Solutions - Silver
Creativeland Asia - What religion are you? - Eye Bank Association - Bronze
Contract - Donkey Thrashes Tiger - Sanctuary Asia Magazine - Best of

Film Lotus
JWT India - The Snake Charmer - Listerine - Bronze
Ogilvy & Mather - Fevicol Moustache - Fevicol - Bronze
Rediffusion Y&R - Toy - Airtel - Silver
JWT India - Apollo Blood Donation - Apollo Hospitals - Silver
Leo Burnett India - Lingo - Sound Studio - Bronze

Press Lotus
JWT Group-RMG - Funeral - Fujifilm Finepix Cameras - Gold
JWT Group-RMG - Airport - Fujifilm Finepix Cameras - Bronze
JWT Group-RMG - Inner Smile - Fujifilm Finepix Cameras - Silver
Leo Burnett India - Tide Magttraction: Coffee - Tide Detergents - Bronze
Leo Burnett India - Tide Magttraction - Tide Detergents - Bronze
Taproot India - Colors of India - Conqueror Paper - Bronze
Leo Burnett India - Citizens for Bhopal - Sambhavna Trust - Silver

Poster Lotus
Publicis Communications - Savings of a Lifetime - Cupid Condoms - Bronze
JWT Group-RMG - Funeral - Fujifilm Finepix Cameras - Gold
JWT Group-RMG - Inner Smile - Fujifilm Finepix Cameras - Silver
Ogilvy & Mather - Interpret the world - The Economist - Silver
Taproot - Faces of India - Conqueror Paper - Silver
Ogilvy & Mather - Stamps - India Post - Bronze

Radio Lotus
Taproot - Gargling - Nirma Shudh Salt - Bronze
Leo Burnett Indi - Mandatory Voice Over - SuprActive Complete - Bronze
Leo Burnett India - Sexual abuse - Akshara Helpline - Silver
Design Lotus
Taproot - Colors of India - Conqueror Paper - Bronze

Outdoor Lotus
McCann - Clothesline - Onida Washing Machines - Silver
JWT India - Litter to Lamps - Bronze
JWT India - Street to School - Balwadi Night School - Gold
JWT India - Horlicks Pro-Height Room - Horlicks Pro-Height - Bronze

Lotus Roots
Contract - New National Animal - Sanctuary Magazine
Taproot - Colors of India - Conqueror Paper
Ogilvy & Mather - Stamps - India Post

There were no Indian winners in Film Craft.