The Apple TV Has Been Quietly Killed, Hasn’t It?
Last year, when Apple released the next-generation Apple TV, I was happy. I felt that after all these years, the company finally understood just how important the living room was to its customers. And although I wasn’t blown away by the device’s functionality, I was confident that Apple would show me something new this year. But now that December is upon us and the holiday-shopping season is in full swing, I’ve lost all hope. Now was the time for Apple to launch its updated Apple TV, and yet, it hasn’t done so. Consumers hoping to get a set-top box to connect to their televisions will need to buy last year’s model — at the same $99 price tag. I now have a much different view on Apple’s plans with its set-top box. I’m convinced now that the company has quietly killed the Apple TV, and the current device will continue to collect dust on store shelves until the company’s long-rumored television comes out. Admittedly, I don’t have such a problem with that move. As I’ve said here before ,