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Showing posts from October 4, 2012

Gordon-Levitt to add Priyanka Chopra’s song to his ipod list

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Joseph Gordon-Levitt is humming Bollywood star Priyanka Chopra’s debut single “In my city” these days. The Hollywood actor, whose new film “Looper” is set to release in India on  Oct 12, says he will soon add the song to his iPod list. “I came across Priyanka’s new track and found the song very upbeat and refreshing. She is beautiful and extremely talented. The song is going on my iPod list,” Gordon-Levitt, popular for films like “Inception” and “The Dark Knight Rises“, said in a statement. Priyanka’s “In my city“ , which also features Black Eyed Peas singer Will.i.am, was launched Sep 13 and has hit the right chords with the music lovers in national as well as international circuits. Currently, the actress is in Los Angeles shooting the video of the song. The ‘desi girl‘ promises to show the world what Bollywood ‘jhatkas‘ truly are. Firstpost

How the Free-To-Play Model Changed PC Game Marketing Forever

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If you pay any attention to the videogame industry, or more specifically the PC gaming industry, then you likely have been following the emergence of the free to play model. The free to play model essentially allows users to play games completely for free, and only paid to unlock additional features within the game. This is a way of marketing games that has just risen to popularity over the course of the last few years, and has been hugely successful. In fact, the most played game in the world right now, League of Legends, operates on a completely free to play model. Small Transactions Make For Big Bucks One of the biggest revelations in game marketing has been the idea that small transactions can make for very big dollars. The game League of Legends for instance, allows you to play completely for free from the beginning levels of the game, all the way up to the most advanced levels of the game. In fact, the only things that cost money are boosts and experience, boosts in in game