Season Premiere of MTV’s 16 and Pregnant Scores Series High 3.4 Million Viewers

Some shows are faring well against the Olympics. On Tuesday night the second season premiere of 16 and Pregnant delivered series highs in viewers (3.4 million) and all key demos including an 8.0 coverage rating with young women 18-24.

It was the #1 cable telecast of the day with people 12-34, females 12-34 and total viewers and more than doubled its series premiere ratings with people 12-34 and total viewers.

It was the #2 telecast (trailing only American Idol)of the day across broadcast and cable with females 12-34, and bettered the Olympics on NBC in that demo according to MTV.

Comments

  1. J.GFebruary 20, 2010 at 5:22 AM

    Well, that sucks…

    ReplyDelete
  2. JulianFebruary 20, 2010 at 5:23 AM

    MTV sure has a set of programs that are doing mighty well. How is The Buried Life doing?

    ReplyDelete
  3. forgFebruary 20, 2010 at 5:24 AM

    It seems to me that pregnant teenagers do well on TV first Secret Life on ABC Family then this. I would not be surprised if one day The CW would join in

    ReplyDelete
  4. MattFebruary 20, 2010 at 5:24 AM

    Jesus MTV go back to playing music not the shit you have now like Jersey shore and this!

    ReplyDelete

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